Winning double gold in 2016, sprinter Elaine Thompson not only made history, she smashed her goals to make her dreams come true. To celebrate her accomplishments as well as those of countless female athletes, Nike has released the Beautiful x Powerful collection, featuring supermodel Bella Hadid.
This new collection features some of Nike’s most iconic, sports-heritage trainers, remixed in shining white leather with gold accents to create a gorgeous summer footwear set.
The bright white and gold colourway gives a nod to powerful female athletes and their gold-medal achievements, while also embodying a beautiful look to empower every woman. Heading the campaign is world-renowned supermodel, Bella Hadid, pictured above sporting the Nike Cortez.
The first style in the Nike Beautiful x Powerful lineup is the Nike Cortez trainer. First debuting back in 1972, the Cortez was Nike’s first running shoe, designed to be lighter and more weatherproof than any other runner at the time. The Cortez runners became an unmistakable icon – first spotted on the fastest feet in the world, these trainers soon became the most popular training shoe in America. This eye-catching refresh is sure to turn heads, featuring a premium leather upper, cushioning foam midsole, and the same design lines as the OG Cortez trainers for classic, throwback style.
Nike Blazer Low-Top
The second style in the collection is a basketball classic making a major comeback – the Nike Blazer. Introduced by Nike Basketball in 1972, the Nike Blazer trainers started as a court-dominating basketball shoe, but have since made a slam-dunk into the modern sneaker scene. This icon sports a smooth leather upper for a sleek look, paired with a sporty rubber toe cap and outsole for a stylish, casual look that gives a nod to its sport-heritage roots.
Step into bold style to celebrate the fearlessness of female athletes in the Nike Internationalist Premium. This stunning third addition to the Beautiful x Powerful collection shows off a classic silhouette inspired by retro running shoes, featuring a sleek leather upper for a premium fit and feel. Finished with a cushioning foam midsole and durable waffle outsole, topped off with Nike Swoosh branding for an iconic look to elevate this long-distance legend.
Nike Air Max Jewell
Inspired by the classic Air Max Plus, the fourth pair of ladies trainers in the collection is the Nike Air Max Jewell, a stylish, new staple for your footwear collection. These bright white trainers feature a luxurious leather and synthetic upper with a molded heel shank for a sleek look, and a comfy padded heel counter for all-day support. Finished with a visible Air Max unit in the heel for plush cushioning you can see and feel, topping off this feminine, everyday style.
Nike Air Max Thea
Last but definitely not least is the sleek and understated Nike Air Max Thea trainers. These fashion forward trainers are designed for all-day comfort and style, making them a must-have for your everyday footwear collection. These low-profile shoes are made with a sleek leather and synthetic upper for support and durability, while the visible Air Max unit in the heel adds extra impact absorption and comfort.
“What is so amazing about Nike, is that they always choose powerful women and I’m one of the first models to do the campaign. I feel really lucky to be able to shoot this after so many amazing people.” – Bella Hadid
Each shoe is also embellished with Elaine Thompson’s signature, her mantra “one life, one chance” and her winning times, 21:78 for 200 meters, and 10:71 for 100 meters to top off the style.